Senior Product Designer

David Rodri­guez

Barcelona raised, Berlin based. Eight years experience across banking, fitness, streaming and food tech.

Available for work
Berlin, Germany
Awwwards Young Jury

Selected Projects

Work

05
02
Retention Gamification

NeoTaste

Turning free trial users into loyal members with a guided quest system

2025 - 2026 · Berlin

+31% Day-7 retention uplift
2.4× Feature adoption rate
03
Growth A/B Testing

NeoTaste

Finding the right incentive to double NeoTaste's referral volume

2025 - 2026 · Berlin

+148% Referral volume growth
5.2% Final referral rate (was 2.1%)

Looking for more?

Check older case studies from my time working at Gymondo. Available as PDF.

View PDF

My story

About

Eight years in product design, working from Barcelona agencies to Berlin startups. I've shipped work for banks, fitness platforms, a streaming service and a food tech app with over 2 million users.

My process is research-first. I want to understand why users behave the way they do before I open Figma.

I'm comfortable owning the full design scope, from early research to shipped components. I like working in teams where decisions get debated properly, not just handed down.

I've also been on the Awwwards Young Jury since 2018.

View CV

Experience

  • NeoTaste Product Designer
    2025 - Now
  • Zattoo Product Designer
    2023 - 2025
  • Gymondo Senior UI/UX Designer
    2019 - 2022
  • VASS × CaixaBank UI/UX Designer
    2017 - 2019
  • SEAT UI/UX Designer
    2016
  • Lafosca · Mobile Jazz Junior UI Designer
    2015 - 2016

Awards

  • Best Mobile Banking App, Western Europe Global Finance
    Sep 2018
  • Best Mobile Tech Project The Banker Tech Project Awards
    Oct 2018
  • Best Project - Innovative Touchpoints & Connected Services BAI Global Innovation Awards
    Oct 2018
  • Silver - Digital New Service or Application London Design Awards
    Nov 2018

Skills

Systems Thinking Design Systems 0→1 Product Work Cross-functional Friendly Data-informed Design Prototyping A/B Testing Research & Synthesis Best Slack Memes Stakeholder Alignment Design × Engineering AI-assisted Workflows Product Strategy Good Vibes

Get in touch

Say hi! Let's talk.

dvd.rod@proton.me

Berlin, Germany

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© 2026 David Rodriguez · Senior Product Designer