Senior Product Designer

David Rodri­guez

Barcelona raised, Berlin based. Eight years of experience across banking, fitness, streaming and food tech.

Available for work
Berlin, Germany
Awwwards Young Jury

Selected Projects

Work

01

NeoTaste / 2025 - 2026

Turning free trial users into
loyal members

Retention Gamification
+22% Trial-to-paid conversion uplift
~48% Quest completion rate
Quest System case study cover
02

NeoTaste / 2025 - 2026

Finding the right incentive to double referral volume

Growth A/B Testing
+148% Total referral volume growth
5.2% Final referral rate (was 2.1%)
Referral A/B Test case study cover

Looking for more?

There's more. Older work from my time at Gymondo is available as a PDF.

View PDF

My story

About

Eight years in product design, working from Barcelona agencies to Berlin startups. I've shipped work for banks, fitness platforms, a streaming service and a food tech app with over 2 million users.

My process is research-first. I want to understand why users behave the way they do before I open Figma.

I'm comfortable owning the full design scope, from early research to shipped components. I like working in teams where decisions get debated properly, not just handed down.

I've also been on the Awwwards Young Jury since 2018.

View CV

Experience

  • NeoTaste Product Designer
    2025 - Now
  • Zattoo Product Designer
    2023 - 2025
  • Gymondo Senior UI/UX Designer
    2019 - 2022
  • VASS × CaixaBank UI/UX Designer
    2017 - 2019
  • SEAT UI/UX Designer
    2016
  • Lafosca · Mobile Jazz Junior UI Designer
    2015 - 2016

Awards

  • Best Mobile Banking App, Western Europe Global Finance
    Sep 2018
  • Best Mobile Tech Project The Banker Tech Project Awards
    Oct 2018
  • Best Project - Innovative Touchpoints & Connected Services BAI Global Innovation Awards
    Oct 2018
  • Silver - Digital New Service or Application London Design Awards
    Nov 2018

Skills

Systems Thinking Design Systems 0→1 Product Work Cross-functional Data-informed Design Prototyping A/B Testing Research & Synthesis Best Slack Memes Stakeholder Alignment Design × Engineering AI-assisted Workflows Product Strategy Good Vibes

Get in touch

Say hi! Let's talk.

dvd.rod@proton.me

Berlin, Germany

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© 2026 David Rodriguez · Senior Product Designer